
"Miramar Sailing" Franchise costs:
Franchise Fee
- Although your initial Franchise Agreement will extend over 3 years, your franchise fee will be divided into 3 annual payments rather than be paid as a lump sum upon signature.
- This drains your working capital less and provides the opportunity to earn income to support your next annual payment.
- If your start up working capital is limited we will consider a monthly instalment plan, in year 1, to enable your fee payments to be financed from income.
Management Fee
- This is 10% of your NET Turnover payable monthly. Your Net Turnover is defined as “income from total published charter rates after discounts and commissions”.
- In return for this fee you will be relieved of the website indirect business activity and expense burden that is a large element of maintaining a major internet presence. This increases your time available for local marketing, chartering and earning income. The website based areas you are relieved of are:
- Enquiry response and follow up.
- Booking administration and confirmation.
- Regular scheduled content variation and update.
- Search engine optimization.
- Valuable “Link” research and application.
- Global and local tourist industry market research, follow up and placement.
- Product statistics and turnover reporting with financial statements.
In addition you will have unlimited access to our wealth of business and chartering experience and receive free advice and support on all aspects of business operation and administration. We want our Franchisees to succeed and will be there to help you make it happen.
The basis for costing a Miramar Franchise has been carefully considered to make it affordable in line with expected turnover. The benchmark is Miramar Sailing’s turnover from the past 3 ½ years of operation. Most Caribbean regions report on the statistics of “Tourist Arrivals by Month”. A ratio has been calculated based on projected turnover per 19 day working month and average charter income per day to give projected gross turnover per month and subsequently per year. The annual projection has been applied to Annual Tourist Arrivals to create a gross annual turnover projection for each region.
Our extremely reasonable Franchise Fee of 12% of Projected Gross Annual Turnover is applied to each region to produce the first year fee payable for each region. In years 2 & 3 the annual franchise fee continues at 12% of Actual Gross Annual Turnover in the previous year. This formula ensures that we do not overburden our Franchisees with higher fees than their turnover can support.
Franchise Fees are available for most major Caribbean regions on request but as a guide the 1st year Franchise Fee for the BVI’s is US$19,750, for St. Lucia it is US$16,500 and for St. Maarten it is US$26,750. Smaller regions projected turnovers are insufficient in themselves to support a franchise and these may be incorporated into the larger regions around them.